In logo design, shapes play an important role to make your logo stand out from the crowd. The logo should have a professional look by putting the brand name inside boxes. According to the Logo Designer Melbourne, one can push the logo design to the next level with the selection of interesting shapes. For example, the logo of fix technology co has the blood to yellow gradient to get a sleek look. Also, they put laptops inside the circle that shows the tech-oriented business. Did you find it useful?